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PORTFOLIO

Bereg Residence

Who: BEREG Residence is the architectural embodiment of all the requirements for the dream of high quality housing without compromise. Business-class housing, where everything is thought out to the smallest detail.

What: Branding, communication, identity, brand book.

ULF

Who: ULF – leading leasing company in Ukraine.

What: Rebranding, identity, brandbook.

 

Favbet

Who: Favbet is an international betting company operating since 1999.
FavBet affiliate network is distributed in many countries of the world –
Ukraine, Croatia, Romania and Rwanda.

What: Rebranding, communication strategy, identity, brandbook.

Kontrakt

Who: Kontrakt – boutique hotel.

What: Smart Branding, communication, identity, brand book.

Awards: Ukrainian Creative Awards – Best of brand identity 2020

Iternal

Who: Iternal Group – IT vendor for complex software solutions.

What: Identity, brand book.

DPM

Who: DPM – State Polytechnic Museum.

What: Smart Branding, communication, identity, brand book.

Awards: Ukrainian Creative Awards – Best brand identity 2021 / Gold

Bad Guys

Who: Bad Guys – Pr and Reputation.

What: Smart Branding, communication, identity, brand book.

Hi Shanghai

Who: Hi Shanghai chain of asian cuisine restaurants.

What: Communication platform, identity, brand book.

Oculty

WHO: Oculty – sunglasses brand

WHAT: Naming, logo design, corporate identity, branding

STORY: Oculty sunglasses help you feel like a star, who would you be neither were you doing anything. They reveal your individuality, help to express yourself and be different, becoming a star in any image. Freedom of expression, beyond frameworks and rules, to be present and not to conform to the canons of luxury from the 90s – get rid of rules, that is Oculty.

SweetBook

Who: SweetBook chain of patisseries.

What: Brand strategy, communication platform, identity, brand book.

Opti

WHO: Opti – mobility service company. Opti is the largest regional taxi operator in Ukraine, which is
represented in 26 cities and two other countries – Poland and Lithuania.

WHAT: Communication strategy, naming, logo design, corporate identity, branding.

Kyivnist’

Who: Kyivnist’.

What: Naming, logo, identity and communication.

Kyivnist’ is a neologism, which, as a definition for Kyivans and guests of the capital, should become a moral guideline and a household name in all matters related to the city and relations between residents and tourists in this city. Essentially, to completely simplify, this is “what is good and what is bad” on a city scale: throwing garbage past the bin is bad, but cleaning and decorating the local area on your own is good or hanging air conditioners on the facades of houses that are architectural monuments, – this is bad, as well as hanging advertising signs with a very eclectic design over all sorts of shops and firms – this is NOT Kyivnist’. With the participation of civil society and, in the future, residents of the city and other socio-political movements, this definition should include a set of informal rules and rituals that can become a real catalyst for qualitative changes in Kyiv.

Feeelings

WHO: Feeelings – brand of premium socks.

WHAT: Naming, logo design, corporate identity, branding, web design.

STORY: The brand of premium socks Feeelings, created on the wave of the global trend number 1 – personalization, first of all, is focused on the client. The slogan “The feel matters”  vividly expresses the main criterion of the brand – sensations. Brand philosophy in the importance of a small item of everyday or holiday bow is based on the fact that such small details can significantly affect the mood of the client and his behavior.

Mozgi Group

WHO: Mozgi Group

WHAT: logo design, corporate identity, web design.

WHERE: Kyiv / Ukraine

STORY: Mozgi Entertainment (Empire Label) is the leading fastest-growing music company in Ukraine. Company identifies and develops recording artists and songwriters, produces, distributes and promotes the most commercially successful music in Kyiv to delight and entertain fans around the world. Mozgi Entertainment is expanding and new branding takes it to the next level.

An open door is a symbol of a new beginning, innovative artistry and new impressions. Knock and the door shall be opened to you. Open the world of music. Open your talent. Open the Mozgi (in Ukrainian “mozgi” means “brain, mind”).

Lucid Film

WHO: Lucid Film – full service production company

WHAT: Logo design

WHERE: Cairo / Egypt

STORY: Lucid Film is a boutique agency operating in Cairo which represents a wide array of award winning artists, actors, directors and cinematographers. The main mission of the agency is to bring top talents from all around the world to the market.

The movie industry has gone through many changes from producing silent films, having sound and color, to animation. The digital age changed that and allows companies such as Lucid Film to flourish with new technologies.
Branding for Lucid Film is designed to be a clear, recognizable and digital oriented. Glitch effect in the logo is an example that all mistakes or malfunctions, have the opportunity to be inspiring. Making mistakes is better than faking perfections. The creative process is not like a situation where you get struck by a single lightning bolt. You have ongoing discoveries, and there’s ongoing creative revelations. Yes, it’s really helpful to be marching toward a specific destination, but, along the way, you must allow yourself room for your ideas to blossom, take root, and grow.

Think outside the box. Break down your walls. Test your boundaries! This is the Big Idea of Lucid Film branding.

Suzie

WHO: Suzie

WHAT: Branding and communication.

WHERE: Khmelnytskyi / Ukraine

CHALLENGE: The largest children’s clothing manufacturer SUZIE took care of product quality and relevance, but was faced with the fact that the brand’s visual communication looked outdated and did not meet the high level of the product. The task is to create a branding that matches the fashion trends of the children’s industry.
To find a response from mothers, and most importantly – from children, to become desirable and status.
So that, as soon as the mother is convinced of the quality, the child’s eyes also say “I want”.

SOLUTION: We decided to bet on relevance – does anyone keep abreast of trends stronger than children?
Modern colors, fonts, interesting accessories that now accompany every purchase are designed so that subconsciously mother and daughter understand that they are in trend, and at school everyone will die of envy!;)
In addition, we have created a rebranding promotion strategy that makes the brand recognizable and expands the client’s business opportunities.

Daniell Duoff

WHO: Daniell Duoff – fashion clothes brand

WHAT: Identity

WHERE: Kiev / Ukraine

STORY: We denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment, so blinded by desire, that they cannot foresee the pain and trouble that are bound to ensue; and equal blame belongs to those who fail in their duty through weakness of will, which is the same as saying through shrinking from toil and pain. These cases are perfectly simple and easy to distinguish. In a free hour, when our power of choice is untrammelled and when nothing prevents our being able to do what we like best, every pleasure is to be welcomed and every pain avoided. But in certain circumstances and owing to the claims of duty or the obligations of business it will frequently occur that pleasures have to be repudiated and annoyances accepted. The wise man therefore always holds in these matters to this principle of selection: he rejects pleasures to secure other greater pleasures, or else.

Quoroom

WHO: Quoroom is a real estate developer of a new format in the western region of Ukraine.

WHAT: Logo design and corporate identity

WHERE: Lviv / Ukraine

STORY: Naming and identity should show the clint’s new way, that burst patterns set by mastodons on the market. Quoroom creates closed-type club houses with developed infrastructure around the residential complex.
Wrong spelling of the word quorum means that we leave a consonant meaning – “the approval of the majority”, and add our own associations. Quo (lat.) – more than, Room (English) – room.
We decided to play with the letters and select Q as the main letter.
Q – quality, meaning to emphasize a serious attitude to the quality of housing of the highest level at an affordable price.
Visually, the logo was decorated in the form of an open door.
Moreover, we decided to introduce a new concept that will be associated with the activities of the client – a new Q-class. Associative relationship with the S-Class of a Mercedes-Benz.
Thus, the introduction of the Q-class concept gives a clear picture of modern housing and its level of comfort.

Energokub

WHO: Energokub – investments platform based in renewable energy

WHAT: Logo, identity

WHERE: Kiev / Ukraine

Project Polunin

WHO: Project Polunin is a company dedicated to supporting, nurturing and creating new work through collaborations between dancers, artists, musicians and choreographers from all creative backgrounds.

WHAT: Logo design and corporate identity

WHERE: London / United Kingdom

STORY: Branding for the world-famous Ukrainian ballet dancer Sergei Polunin. The greatest dancer of his generation. Sergei has a reputation for wild behavior, earning the nickname the Bad Boy of Ballet. He has gained more popularity following his performance in a music video choreographed to Hozier‘s hit single “Take Me To Church.” The music video was part of a larger Steven Cantor documentary on Polunin, Dancer.

The talented people belong not to one company, but to the dance world, but top-level dancers, thanks to branding, social media and advertising contracts, are increasingly able to capitalize on their own brands. Talented Ukrainian designers were asked to envision the only brand image for Polunin.

We took the contrasting themes of world ballet heritage with a modern, high-class identity that embodies the Sergei’s mission of awakening and uplifting the spirit of young generation cultivating tomorrow’s stars of the dance world. With a contemporary style and approach, Polunin is continually seeking to innovate and challenge the notions of ballet as an artform.

During our research we examined the branding for many of the major ballet dancers around the world. To create something truly unique, we decided that we needed to avoid traditional stereotypes and the ballet iconography often used in competing brands.

New Polunin’s identity symbolizes freedom, but also ambition, fierceness and the bravery of youth. Like the flight of Icarus it signifies pride and desire to reach the sky.

Feedy

WHO: Feedy – toys and accessorize for kids

WHAT: Logo design and corporate identity

WHERE: Kiev / Ukraine

STORY: Visual identity for children’s toys and clothing company Feedy. The store offers fantastic unique gifts and toys that promote the development of imagination and stimulate curiosity about the world. The big idea of the company is to create in the house a favorable educational and fascinating environment for children.

Friendly branding Feedy attracts children’s attention due to the colorful interactive graphics and fun forms. Optimistic, joyful and essentially happy logo – a dinosaur, takes you into the best and brightest moments of childhood.

Saint agency

WHO: Saint agency – famous model and talent agency based in Los Angeles

WHAT: Logo design and corporate identity

WHERE: LA / USA

STORY: Branding for SAINT. Full service Talent Agency based in Los Angeles, CA servicing clients Worldwide. Effective branding is absolutely crucial to reputation management and, consequently, talent attraction. It was very important to develop specific visual assets to support SAINT’s recruitment and training processes.

New corporate identity has a mission to excite and unite people in a common goal. With the this visual language the SAINT agency shows the way they treat the talents with uncompromising respect, civility and fairness. With new branding the aim of agency is to be not only the world foremost marketplace for artists to showcase their talent. The aim is stronger – to become the paradise for creators and clients. Minimalistic and elegant identity encourages creativity, dedication, passion and persistence to achieve and maintain industry leadership, growth, and respect.

Yak

WHO: YAK brewing company

WHAT: Logo design and corporate stationary

WHERE: Kathmandu / Nepal

My Pie

WHO: My Pie – fast food restaurant of home cooked pies My Pie located in Boryspil International Airport

WHAT: Branding

WHERE: Kiev / Ukraine

STORY: My Pie is a restaurant project at the Borispol airport, which has become a counterweight to the usual catering points in the check-in area due to its customer-oriented format. In a completely new restaurant approach, instead of convenience foods and sandwiches in cellophane, you can enjoy very hearty cakes with a large selection of ingredients, as well as use the “to go” format.
The logo, branding and packaging design are the perfect combination of functional excellence and emotional content. Absolutely different and colorful spots seem to remind of the atmosphere of home comfort, when the fingers remain barely noticeable traces of the oily cake after the treat. They are also a key element of the brand identity.

AWARDS: winner of the competition THE VERY BEST OF in the category “corporate identity / branding.”

Kokewaist

WHO: Kokewaist athletics – Sexy athletic wear brand for chic & curvy women

WHAT: Identity

WHERE: NY / USA

BLS Car Rental

WHO: BLS Car Rental company №1 in Ukraine.

WHAT: Strategy, Rebranding, Design, Communication platform, Web

WHERE: Kiev / Ukraine

STORY: BLS is a car rental service with a 12-year history, occupying the first position among Ukrainian operators.
By the first big anniversary, the owners of the company decided to radically change the approach to positioning their brand, understanding that modern trends dictate completely new rules for verbal and visual communication with customers. We changed everything – from the strategy to the identity and communication platform. As a result, the company received a single document – a brand book, applicable to all channels of communication. It does not matter who will work with him, because It is a universal guide for a marketer, agency or freelancer.

VISIT: https://bls.ua/en

Dawatech

WHO: Dawatech – is IT startup which connects pharmacy industry and suppliers

WHAT: Full identity

WHERE: Amman / Jordan

STORY: Dawatech is an innovative pharmaceutical platform in the B2B segment. Our task was to emphasize the uniqueness of the company and its newest approach in the Asian market, as well as to develop convenient functionality for the site and users.

Solea

WHO: Solea – interior design studio, European property awards winner 2017-2018

WHAT: Logo design and corporate identity

WHERE: Kiev / Ukraine

ZeroGravity

WHO: ZeroGravity.

WHAT: Innovative website design

WHERE: Kiev / Ukraine

STORY: ZeroGravity Group – trailblazers in esports and entertainment, using 20 years of experience to foster state-of-the-art products and businesses in the industry.

VISIT: http://zerogravity.gg

AWARDS: Awwwards, CSSdesignAwards, CSSWinner

BLS Car Rental

WHO: BLS Car Rental company №1 in Ukraine.

WHAT: Strategy, Rebranding, Design, Communication platform, Web

WHERE: Kiev / Ukraine

STORY: BLS is a car rental service with a 12-year history, occupying the first position among Ukrainian operators.
By the first big anniversary, the owners of the company decided to radically change the approach to positioning their brand, understanding that modern trends dictate completely new rules for verbal and visual communication with customers. We changed everything – from the strategy to the identity and communication platform. As a result, the company received a single document – a brand book, applicable to all channels of communication. It does not matter who will work with him, because It is a universal guide for a marketer, agency or freelancer.

VISIT: https://bls.ua/en

Wine & Food

WHO: Wine & Food – one of the biggest online liquor store in Ukraine.

WHAT: Web design and development

WHERE: Kiev / Ukraine

STORY: “WINE&FOOD” – A new format of stores in the Ukrainian market, created by a team of professionals, who have devoted more than one year to work with wines and other alcoholic beverages. By building and maintaining friendly relations with leading importers and producers of Ukraine, but at the same time remaining an independent company, they select the best samples of wines and strong alcoholic beverages for their clients.
We were faced with the task of enhancing offline retail with the help of online sales, so we immediately took several principles as a basis: ergonomics, which, due to its convenience, should lead to easy and enjoyable purchases, and visual identity, which is a logical continuation of the single offline branding -network

VISIT: https://winefood.ua/

Budnik

WHO: Budnik – private property and country estate developers

WHAT: Web design and developing

WHERE: Kiev / Ukraine

VISIT: http://www.budnik.ua/

Alexei Kuznietsov

WHO: Alexei Kuznietsov – Famous opera singer and the winner of the first season (2009–2010) of the Ukrainian X Factor.

WHAT: Web design and developing

WHERE: NY / USA

VISIT: http://alexeikuznietsov.com/

Bobry

WHO: Bobry – web portal connects workers, builders etc. and those who need different works to be done

WHAT: Web design and developing

WHERE: Kiev / Ukraine

VISIT: https://bobry.ua/

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